What are the things that come in your mind when you hear the word “Spa?” Relaxation, peace, good ambience? Spa industry focuses on giving the experience to their customers which last with them for a very long time, and the kind of atmosphere provided can make this process, even more, giving, in terms of customer experience and business creation. There are many factors which work towards making a perfect spa ritual.
Importance of Hospitality
The primary purpose of spas is to give a sense of relaxation and peace of mind and soul, and there is nothing more important than excellent hospitality, which creates a pleasant and comfortable atmosphere for the customers. The spa services fundamentally emphasize on personal care and jotting down of all the experiences to create an impact on the customer’s mind seeking this service. The ambience, atmosphere, how the place smells, kind of music playing, lightning, staff’s behaviour, all counts in making up a pleasant, hospitable atmosphere.
What kind of ambience is suitable?
When we talk about hospitality, the ambience created for the customers is also crucial. The good ambience is not only pleasant staff but also the décor of the place. For instance, light colors, which can bring peace for the customers. I would suggest blue or light green, maybe a touch of some pleasant flowers. Natural fragrance, like that of grass or some flowers, helps the customer in relaxing quickly. Good music is a must; something soft, calming, peaceful will give the customers a pleasant experience. The lights should be dim in the spa room but not so dark that it gives out the vibes of something shady. The place should be decorated with keeping customer’s privacy in mind. Customers should feel secure in the atmosphere and that should be the topmost priority.
Good staff, happy customers
When you enter any place where you seek services, you expect the staff to be kind and gentle towards you. Same goes with the business of spa; also, the staff should be gentle and kind towards their customers for them to have a good experience.
Going one extra mile
When you provide one extra stuff to give your customers a better experience, it creates a significant impact. Talk to the customers, maybe ask them about their music taste, if available, play the same kind of music for them to feel more comfortable.
Hygiene is a must.
A clean, tidy and neat space is always impactful for the customers. Good hygiene plays a crucial role in creating a good ambience too. Disposable towels, gloves, masks, clean sheets, hygienic space, all are essential. As the staff and the customer have a very close interaction during the spa, the customer should feel comfortable by the touch.